OVERVIEW
Mission
As a professional, my mission is to strive to be the most passionate, strategic, creative marketer for my teammates, organization, and clients. I believe in thinking outside of the box, asking tough questions, and challenging the status quo when necessary. For anyone to grow, we must be challenged respectfully by individuals and the atmosphere surrounding us.
Highlighted Skills
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ANALYTICS TRACKING
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BUDGET ALLOCATION
- CONVERSION TRACKING
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DATA ANALYZATION
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DETAIL ORIENTED
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DIGITAL CAMPAIGN CONSTRUCTION
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REPORT DEVELOPMENT
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TEAM COLLABORATION
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USER INTERFACE & EXPERIENCE
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WEBSITE DESIGN
Certifications
Education
West Virginia University
2015 - December 2018
Fall of 2015 I working towards completing my Bachelor of Science in Business Administration. During my time, I had was able to achieve early graduation; graduating in December of 2018 (three and a half years). Upon graduation, I completed my program with a major in Marketing and an emphasis in Digital Integrations. Additionally, I have also taken several Leadership classes to aid me in utilizing my strategic skills in the best way possible.
During my time at WVU, I have been a part of:
1. Business & Economics Student Ambassador Program
2. Undergraduate Study Abroad Trips
3. LaunchLab Student Services
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Google
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Analytics
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Digital Sales
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Display
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Fundamentals
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Measurement
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Mobile
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Mobile Sites
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Search
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Video
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Microsoft Advertising
Execution
Google Search Results:
Through the knowledge I gained while completing my Google Adwords Certification, I was able to be ranked on the first page of Google results when searched. I worked on this by staying active on my online platforms (blogging, Facebook, LinkedIn, Twitter, & my website), posting relevant content/insights often, and collaborating with other individuals.
The results I achieved were occupying the 2nd, 3rd, 4th, and 6th spots (as of 6/13/18) when my name was searched on Google. This is a tremendous accomplishment and a great position to currently take on. By becoming ranked on the first page of Google, future employers and professionals are able to have a greater likelihood of finding out more background information about me when searching.
Articles &
Mentions
Spring semester of 2017, I was chosen to receive a full scholarship to attend the European Innovation Academy in Turin, Italy. A committee made up of staff from the College of Business & Economics at WVU selected the two attendees. I was incredibly humbled and excited to be able to take part in this enriched academic experience.
I traveled to different parts of Italy during July of summer break. While abroad at the academy, I learned how to start a business, design and implement a business model, construct a revenue model, encourage customers to connect with your product, and how cultural differences take part in consumer segmentation.
Follow this article link to see more thoughts I had prior to my abroad experience.
European Innovation Academy:
Social Media Presence:
Along with some exciting articles, I also have my fair share of social media mentions for my achievements.
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First Place in Demo Day: (click each for link)